Peter Thorpe's experience in business spans over 30 years and he is able to speak with authority and experience on a broad range of business topics. Peter can tailor a presentation that is exactly right for your audience and to stress the points you want to get across or you can select one of his standard sessions.

Here are some of the more popular ones:

Net Profits — How to Market Your Business on the Internet
With some businesses reporting as much as 30 to 50 per cent of their sales coming in via the internet and growing, it's vital that you learn as much as you can about this important new medium. But where do you start? There's so much to learn and so much mis-information.

Successful online marketing isn't just about having a good website. It's no use having a great website if nobody ever visits it. You have to position your business in cyberspace and create a presence on the web. You also need to learn how to market your business through the search engines, using a combination of paid and unpaid listing techniques.

During this action packed session you will learn:

  • How to get to the top of list in the search engines
  • How to get sales worth thousands of dollars at a cost of cents
  • Which search engines you should concentrate on
  • How to get listed for free in major search engines like Google
  • How paid advertising on Google and other search engines works
  • How to position your business and create a presence on the net

Peter Thorpe established his own web development company in 1997 and has helped hundreds of businesses both large and small with their internet marketings. Don't miss hearing one of Australia's leading experts on this topic. It will change the way you do business forever.


Success Secrets for Your Business
Have you ever wondered why some businesses seem to go from strength to strength, while others just struggle along or worse still - close the doors not long after they open?

What do the successful people know that the unsuccessful people don’t? Is there really a ‘secret formula’ for starting and running a successful business? Is it management skills, flair, vision, knowledge, leadership ability, persistence or just plain luck?

The truth is, it’s usually a combination of all these things and more. There are no real ‘secrets’ to starting and running a successful business. There are however, lots of ‘tricks of the trade’ and shortcuts to success that will save you a lot of time, money and heartache.

That's what this presentation is all about. You will find out what it takes to lift your business to the next level and start standing out from the crowd. An action packed session filled with ideas and concepts you can put to work in your business immediately.


Marketing — the World's Oldest and Least Understood Profession
Marketing is one of the least understood and most critical elements to running any successful business. People often confuse marketing with sales however, while the two are closely related and one leads to the other, there are very distinct differences.

Marketing is probably one of the least understood and most often neglected elements of running a successful business. What is marketing and how can you use it to grow your business?


Business Planning
While the main reason most people prepare a business plan is to raise finance, your business plan should not just be a tool for raising capital. It should be a blueprint for your business’ future. It is also a great way of checking the overall viability of a new business venture or planning for long term growth and even your ultimate exit or succession.

A well prepared business plan will also add value to your business and help you stay on track.


Advertising and Promotion
How to advertise and promote your wares, is probably one of the most complex problems you will ever have to face in running your own business. It’s not uncommon for business owners to spend a considerable amount of money on an advertising campaign and receive little or no response. Most people in business have done this at some stage.

How to maximise the results from your advertising and promotional dollars and how to get more bang for your buck.


The Sales Challenge
In business, nothing happens until somebody sells something. What makes a good salesperson and how can you become a better one for your business?

One of the most asked questions, in my role as a business adviser over many years, is: “How can I make lots of sales without actually having to sell anything?” Of course, they don’t always frame the question as straight forwardly as that. They usually want to know how they can market and promote their wares with little or no money. Or why their advertising isn’t working as well as it should.

I can sometimes see them visibly cringe when I suggest they get out and call on people or pick up the telephone and talk to some potential clients.


Hiring and Retaining the Right Staff
The greatest resource any business has is its people. Employing the right people is critical to the success of any business. Employing the wrong people can be disastrous and costly. How do you go about hiring the right people and then, retaining them when you do?


Goal Setting
To be successful in business, you need to set goals. You need to have a clear vision of what you want to achieve, when you want to achieve it and how you are going to achieve it. The major problem with goal setting is, it works in different ways for different people.

A simple and straightforward approach to getting to where you want to go.


Marketing on the Internet
Marketing on the Internet requires a totally different approach to conventional marketing. How can you use this powerful medium to increase your business? What works and what doesn't work and what is the secret of successful Intent marketing?


Customised Presentations
Got a specific subject in mind not listed above or a particular point you want to get across to your group? Why not ask Peter to tailor a presentation specifically around your needs. He has had over 30 years experience in business both at top management level in the corporate world and in starting and running a number of successful business ventures of his own.

Please contact your favourite Speakers Bureau with specific requests.